Did you know that Australian research^ shows that 80% of people who hear a radio commercial have visited that website as a result of the advertising.
And recent Commercial Radio Australia research shows that 4 out of 5 people intending to purchase the following products or services in the next 12 months - why would you NOT advertise to them?
^2008 "Radio + Online - we just click" Commercial Radio Australia
*2017 "Radio Drives Search" Radio Advertising Bureau (USA)